WOOTAG MOMENTS / SIGNAL ORCHESTRATION PLATFORM

From live signals.
To living content.

A goal. A heatwave. A trending conversation. Turn what’s happening into content that belongs in the moment — in every format, on every channel.

Wootag Moments is a signal orchestration platform for moment marketing: it turns live signals into automated video, image, text and audio content for social, messaging, programmatic and audio channels — always approved by your team before activation.

01

A signal happens

Real-world data tells us something has changed.

02

A moment is created

Your rules turn the signal into a meaningful opportunity.

03

Content takes shape

Templates adapt the moment into channel-ready assets.

04

Your audience sees it

Human-approved content activates across your channels.

Automated from signal to asset. Human-approved before activation.

01 / One moment. Many expressions.

Every format.
The same relevance.

One moment becomes videos, images, texts and audio.
Built with templates. Adapted automatically.
Always with your team in control.

01 / Video

A moment. Set in motion.

Turn a live trigger into a story worth watching. Templates assemble your footage, contextual copy, overlays and sound into videos made for the moment.

Template-driven production

Automatically assemble clips, dynamic scenes, captions and brand elements.

Every screen. The right format.

9:16, 1:1 and 16:9. Duration, safe zones and resolution adapt by channel.

Made automatically. Approved by you.

Review every variation before your videos are cleared for activation.

Instagram ReelsYouTubeTikTokProgrammatic
Video template / Sunshine, go timeAuto-generated
Lime running shoes in a sunlit park, used in a signal-led running campaign
28°C. THE SUN IS OUT.Your next run
is calling.
00:15
9:161080 × 1920
1:11080 × 1080
16:91920 × 1080
Featured case study

Valvoline

Automotive · Live sports · CTV

Every FIFA moment became its own film.

A goal, halftime, penalty or team win triggered a tailored Valvoline video spot in real time. Instead of one film on repeat, the message matched the match across Connected TV, OTT and programmatic CTV.

99.03%

Average video completion rate · 37% cost efficiency

Read case study
02 / Images

The moment. In a frame.

Make your creative as current as the world around it. Image templates bring together product imagery, live data and relevant messaging in an instant.

Dynamic creative templates

Automatically populate product images, headlines, prices and live context.

One creative. Every placement.

Generate 1080 × 1080, 1080 × 1920 and display sizes with smart cropping.

Your brand stays in the picture.

Review layouts and visual consistency before confirming the final assets.

MetaGoogle DisplayPinterestProgrammatic
Images template / Sunshine, go timeAuto-generated
Automatically adapted square running campaign image
MADE FOR BRIGHTER DAYSFind your
sunny side.
Automatically adapted portrait running campaign image
MADE FOR BRIGHTER DAYSFind your
sunny side.
9:161080 × 1920
1:11080 × 1080
16:91920 × 1080
Featured case study

Everyuth (Zydus)

Personal care · Weather · Meta

The temperature changed. The creative changed.

Live city temperatures shaped location-aware Everyuth image and video creatives on Facebook and Instagram. One campaign adapted to hundreds of weather moments in 9:16, 1:1 and 16:9 formats.

2.3×

Campaign engagement uplift · 41% cost efficiency

Read case study
03 / Texts

The right words. Right now.

Give every signal a voice that sounds like your brand. Text templates turn real-time context into relevant headlines, captions and messages.

Context-aware copy templates

Live signal values populate on-brand headlines, body copy and calls to action.

Written for the destination

Character limits, tone, language and message structure adapt to each channel.

A final word from your team

Review claims, context and tone. Edit the copy or approve it before it goes live.

WhatsAppSMSSocialEmail
Texts template / Sunshine, go timeAuto-generated
Social caption / English

28°C. Zero excuses.
Your next run is calling. ☀️

Make the most of brighter days. Find your stride with lightweight comfort that goes the distance.

#FindYourStride #MadeForTheMoment

SMS / 126 characters

The sun is out. Your next run is calling. Find lightweight running shoes for brighter days. Shop the collection today.

Category spotlight

Financial services

Category example · Market signals · Messaging

When the market moves, the message follows.

An index rise or dip selects a relevant, pre-approved copy template. Contextual headlines and messages adapt to WhatsApp, SMS, email and social character limits, with a human review before activation.

Illustrative category scenario — not a published client campaign or measured result.
Market → Message

Contextual copy across messaging channels

04 / Audio

Make the moment heard.

Reach your audience even when they are not looking at a screen. Audio templates turn a live moment into a timely, brand-aligned listening experience.

From signal to sound

Automatically combine contextual scripts, voice, music and sonic branding.

Ready for every listening experience

Produce 15- and 30-second spots with channel-specific MP3/WAV exports.

Listen. Review. Confirm.

Your team checks pronunciation, timing and brand tone before activation.

SpotifyDigital RadioPodcastsProgrammatic
Audio template / Sunshine, go timeAuto-generated
Digital audio / 15-second template
Sunshine, go time

English · Browser voice preview

0:15

“The sun is out. Your next run is calling. Find your stride with lightweight comfort, made for brighter days.”

Category spotlight

Beverages

Category example · Weather signals · Digital audio

A city heats up. A refreshing message plays.

A local temperature threshold selects a refreshment script. A template combines the city-specific message, voice and sonic branding into 15- and 30-second spots, reviewed before digital audio activation.

Illustrative category scenario — not a published client campaign or measured result.
Weather → Audio

Contextual spots for streaming and digital radio

02 / Human in the loop

Automation does the work.
You make the call.

Templates take care of the production. Your team takes care of the judgment. Every asset passes through a review and confirmation step before it reaches your audience.

Review every variationRefine when neededConfirm before activation
Brand approval checkpoint

Sunshine, go time

Video · Images · Texts · AudioPending review

The moment is ready. The final decision is yours.

Template multiplication

One template. Tens, hundreds, thousands of assets.

A single approved template holds the layout, brand and rules. Live data fills the variable slots — products, messages, prices, formats — and the platform multiplies it into every variation your channels need. No manual production.

Master template
Sunshine, go time
  • Product slot
  • Message slot
  • Price slot
  • Format rules
1
× 8 products× 6 messages× 5 price points× 4 channel formats
12 assetsOne market

1 product × 3 messages × 4 channel formats

96 assetsMulti-channel push

4 products × 6 messages × 4 channel formats

960 assetsFull catalogue

8 products × 6 messages × 5 price points × 4 formats

Illustrative scale — actual output depends on your catalogue and rules. Every variation still passes human review before activation.

03 / Activate across channels

One approved moment.
Everywhere it matters.

Social. Messaging. Programmatic. Audio.
The right asset, in the right format, activated by the same moment.

FAQ / Moments, answered

Signal orchestration, creative automation
and social content — answered.

What is a signal orchestration platform?

A signal orchestration platform listens to live real-world data — weather, sports scores, markets, trends — and applies your rules to turn a meaningful change into a marketing moment. Wootag Moments then automates the content for that moment and routes it to your channels after human approval.

What is moment marketing?

Moment marketing, also called real-time marketing, is publishing content that responds to what is happening right now — a goal, a heatwave or a market move. Wootag Moments automates it so brands can react at the speed of the moment without manual production.

Which content types can Wootag Moments automate?

Four content types: video (9:16, 1:1 and 16:9 spots), images (feed, Stories and display sizes), texts (headlines, captions, WhatsApp, SMS and email copy) and audio (15- and 30-second spots in MP3 and WAV).

How does creative automation work in Wootag Moments?

Pre-approved templates hold your footage, imagery, copy, voice and brand rules. When a moment fires, the templates populate with live signal values and adapt resolution, duration, character limits and safe zones for each channel — a form of dynamic creative optimization.

Which channels can social content and other assets activate on?

Social channels such as Instagram Reels, Meta, YouTube, TikTok and Pinterest; messaging such as WhatsApp, SMS and email; Google Display and programmatic; and digital audio such as Spotify, podcasts and digital radio.

Is any content published without human review?

No. Automation handles production, but every variation passes a human-in-the-loop review step. Your team checks creative, claims, tone and pronunciation, then confirms before anything is activated.

04 / Book a platform demo

See a moment go live.
In your channels.

Tell us a little about your team and we will walk you through the full journey — signal to moment to activated video, images, texts and audio.

Live walkthroughTailored to your channelsHuman-in-the-loop by design

Your details are only used to arrange this demo.